Tobe Agency - Rebranding for Creative Growth

Tobe Agency underwent a complete rebranding to better reflect its evolving identity as a creative powerhouse. The challenge was to maintain the agency’s strong foundation while aligning its visual identity with a new phase of growth and creative expansion.

I developed a refined brand strategy that communicated Tobe’s expertise in digital marketing, design, and branding while ensuring the new direction spoke to both current clients and prospective partners. The new visual identity includes a sharper logo design, a versatile 12-color palette, and updated typography, all symbolizing forward momentum and creative innovation.

The rebrand embraced the essence of Tobe’s collaborative, innovative spirit, while positioning the agency for future success with a modern, cohesive, and dynamic identity. This transformation reflects Tobe’s commitment to pushing creative boundaries while remaining rooted in authentic client relationships.